Growth of the Mobile Web: 126M by 2013

Emarketer has put out its forecast for the growth of mobile Web usage in the US. The company is predicting 126 million users of the "mobile Internet" (begs for definition*) by 2013 from 68.6 million today. In September comScore said there were 198,378,000 users of the PC Internet in the US.

We agree with the 68 million figure today -- though access frequency varies. This almost 20% compound annual growth rate may be conservative, actually. Variables include:

Picture 1

Here's how it all looks today:

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*Update: I just got this from eMarketer about the definition of the mobile Internet audience:

Mobile Internet users access the Internet from a mobile browser or an installed application at least once per month; excludes SMS, MMS and IM.