Nokia Touts Local and Social Aspects of Mobile Search

At a mobile search conference in London, Jussi Pekka Partanen, who heads Nokia's mobile search development efforts, told attendees that Google-style search (based on page ranks) would be insufficient for the personal communications needs of mobile subscribers. Nokia is proving to be one of the biggest true believers in context-based search, including content that is stored on the device, itself. The vision also embraces user-generated content and peer-to-peer communications in a big way. That sounds like the formula for social, mobile search.