
Nokia spent over $8 billion for Navteq so it should want to leverage LBS. According to the WSJ:
Nokia Corp. is striving to integrate location-based functionalities with other services and social applications available through its handsets, Chief Executive Officer Olli-Pekka Kallasvuo said Wednesday.
"The phone knows where you are. It might know where you're going or what you're going to do," said Kallasvuo at the All Things Digital conference in Carlsbad, California.
However Nokia won't have any real advantage with LBS given the general emphasis on location across mobile platforms. So it won't materialize as a differentiator in fact. At the D event Kallasvuo also demonstrated the N97, not yet in the US market. Here's how Barrons summarized the demo:
He’s going to do a Demo of their newest handheld computer, the N97, not in the marketplace yet, but coming soon. Will be in the U.S. 5MP autofocus camera. Home screen has collection of widgets. With weather info. Uses GPS to pick out where it is. Facebook feed real time. Email. AP news ticker. Widgets on the Ovi store, their version of the App Stpre. Can post photos, tag them, upload them to Facebook or Twitter or Flickr. Has 32 GB internal, plus micro SD card. Plays MP3s, AAC music tracks. Stereo speakers. Has built in FM transmitter, so works on any radio. In email, there is text to speech. Can read one email, or all of them. Also speech to text to respond. Maps functionality includes 3D, and turn by turn directions. Ovi store will recommend appropriate applications based on relevancy from data on SIM card. Twitter client. And full QWERTY physical keyboard. Browser plays Flash natively on the Web. Can play video in most formats. Can do video chat, with video camera on the front.
Here's our earlier post on the N97.
Despite the fact that Nokia is the leading handset maker in the world and continues to enjoy strength in markets outside the US it's in trouble. A range of rivals continue to attack its position with increasing success. It has talked about re-entering the US market with cheap smartphones (not the N97) and that's a good strategy in my view. By contrast the N97 is not a low-end device; the unsubsidized price is apparently a whopping €550 ($695).
Unless carriers are willing to subsidize the N97 and bring the cost down to less than $200 it won't have a chance regardless of its features and capabilities.