Webcast: Integrating Mobile into Traditional Media Campaigns

Mobile Marketing Summit -- Wednesday, October 28, 2009
Webcast On-Demand

As part of the free Mobile Marketing Summit -- In many ways mobile marketing is more compatible with traditional media than online. Both exist "in the real world." But how should publishers and marketers think about the relationship between mobile media and traditional marketing? How can mobile be leveraged to extend the value of traditional media and marketing? This session offers case studies and best practices highlighting concrete examples and advice.

Speakers:
Jeff Hasen - Chief Marketing Officer, HipCricket
David Spear - EVP, LSN Mobile
Moderator:
- Program Director, Internet2Go

To receive a copy of the slide presentation from this webcast, please contact Authour 2, .

Held in conjunction with BrightTALK, click below to register.