Webcast: SMS Marketing - Direct Route to Consumer Engagement

Thursday, August 27, 2009 (1 p.m. ET / 10 a.m. PT)
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Roughly 3.5 billion text messages are sent every day in the U.S., yet text messaging is often neglected in discussions of mobile marketing. However, SMS is the most versatile mobile marketing vehicle and the only one that transcends mobile platform and handset type. In this webcast, outlines the distinctions between the “mobile Web” and SMS marketing, highlighting case studies that illustrate the effectiveness of SMS as a broad and flexible marketing tool.

Speakers:
- Senior Analyst, Local Mobile Search
Aman Brar - VP, Business Development, ChaCha
Zaw Thet - CEO & Co-Founder, 4INFO

Held in conjunction with BrightTALK, click here to register now.